Monday, 5 December 2016

Alzheimer's Society Shop Research




I did some research into the products sold in the Alzheimers Society online shop. I feel like this isn't entirely relevant as this is a charity and I am looking at businesses that make money for themselves, not for a cause. The imagery used in these products doesn't relate to dementia in my opinion, it is more merchandise based on the branding of the charity. I want my imagery to actually connect to the issue of dementia and strike a connection with the consumer on an emotional level. 


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